Jun 04 2009
Avinash Kaushik is a genius he is one of my favorite internet marketers. He discusses how to use twitter for a small business. Avinash, owns Market Movtive, but I think he is also employed by Google and was one of the creators of Google Analytics. Watch his video, it is only 8 minutes, entertaining and well worth it, Innovative Uses for Twitter for Small Business – Avinash Kaushik:
Three tools he recommends for measuring your twitter success:
- Retweetist.com, that measures the popularity of your tweets,
- Tweet-Rank.de that measures engagement, and
- TR.IM that measures how many users follow a shortened link from your tweet.
Avinash also has numerous videos on YouTube for helping businesses analyze their websites, search his name and you will find them.
If you currently are not twittering, I highly recommend getting started, twittering is not going away and will only continue to grow. The site is located at twitter.com. Sign up and follow me @tonicarr. Comment here and let me and others know you are now on twitter so we can all start following you. I will try to get better at following Avinash’s rules. I will have to admit sometimes I do get carried away and talk about what I am doing or get on a rant. Don’t be shy, join in.
OBTW, he mentions KPI, and if you are not familiar with the acronym it means Key Performance Indicators.
Just to prove how much I value Avinash’s opinion here is a picture of me getting his book autographed Web Analytics: An Hour a Day earlier this year at SMX West.