Website Design, Search Engine Optimization

Yesterday I wrote about US Search Engine Market Share. Today I received interesting statistics from Net Applications with the SE market share worldwide for April 2007. I know many of you have international based companies and may find this interesting.

Yahoo and Google UK have been battling out the #2 spot, but now it looks like Yahoo is bouncing back. Yahoo gained .4 % in April at 9.87% and Google UK fell .8% to 9.28% after hovering over 10% for three months. Then the giant Google holds #1 at 53.4%, combining Google UK and US they have a whopping 62.7%.

Search Engine Worldwide Market Share for April 2007:

Google                         53.4%
Yahoo!                           9.9%
Google UK                    9.3%
MSN                              4.2%
Google Canada             3.5%
Google Adsense           3.2%
Other                           16.5%

Google gained 5% points of search market share in April ’07, handling 55% of the U.S. web search queries, reports Bloomberg News in the SF Chronicle. Market share was stolen from Microsoft.

Google accounted for almost 3.8 billion searches (3.77 to be exact) during the month. This is a 42% gain from a year earlier (reported Nielsen/NetRatings). Even though Microsoft’s number of queries rose by 7.4%, their share of the market fell to 9% (11% a year earlier).

Yahoo on the other hand held on to its market share at 22% in April with 1.5 billion queries. According to Nielsen this is a 28% gain from a year earlier.

Search market share in summary for April ‘07

  Google        55%
  Yahoo         22%
  Microsoft      9%
  All others    14%